09+ Shopify Apps To Increase Traffic (almost instantly)

How to increase traffic to the Shopify store is one of the most frequently asked questions of any online business owner. With over five billion internet users worldwide, the number of people making purchases online is ever-increasing.  According to the 2024 Statista’s report, retail e-commerce sales are estimated to exceed 6.3 trillion U.S. dollars worldwide, and this figure is expected to reach new heights in the coming years. Let’s dive into this article to learn about essential apps, platforms, and methods to generate high-quality leads. 

Ways to drive traffic to your Shopify store

Driving traffic to your Shopify store can be achieved through several effective marketing strategies. Here are some key channels to promote your e-commerce store

• Via social media integration

Integrating your store with social platforms like TikTok, Facebook, Instagram or Pinterest allows you to reach a wider audience by sharing product updates, promotions, and engaging content.

• Traffic exchange in the partner networks

Partnering with other businesses for traffic exchange can bring new visitors to your store from their networks, leveraging each other’s customer bases.

• Email and SMS Marketing

Sending targeted email and SMS campaigns keeps your customers informed about new products, special offers, and sales, encouraging repeat visits and purchases.

• Referral & affiliate marketing

Implementing referral and affiliate programs incentivizes your existing customers and influencers to promote your store, attracting new customers through trusted recommendations.

• Web Push Notifications

Using web push notifications allows you to send real-time updates directly to your visitors’ browsers, keeping them engaged with timely offers and news.

• Ads

Running paid ads on platforms like Google, Facebook, and Instagram targets potential customers who are likely interested in your products, driving targeted traffic to your store.

• Search Engine Optimization (SEO)

Optimizing your store for search engines ensures that it appears in relevant search results, increasing organic traffic by making it easier for potential customers to find you

Let’s deep dive into each method to increase traffic and the useful apps to aid you. 

1. Boost traffic via social media

Social media is a powerful platform that can help you reach millions of new audiences and future customers.

Facebook & Instagram

Facebook and Instagram are among the most popular social platforms. Boosting traffic on these platforms involves strategic planning and consistent efforts. Facebook & Instagram is Meta’s official Shopify app for e-commerce merchants. 

User Feedback on Facebook & Instagram: 4.0 stars from 5172 reviews

Key Features: 

• Meta’s official app
• Shop insights (best-performing products, top tagged content, etc)
• Conversion pixel that helps drive better ads 

Pricing

• Free to install. When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.

You can set up shoppable posts on Instagram and Facebook to allow customers to buy directly from your social media pages by automatically syncing social media inventory to your Shopify inventory. Facebook & Instagram app let you set up your shop quickly with a one-time account connection, you also get email and live chat support from Meta when trouble arises. 

Automizely Traffic & Ads

Automizely Traffic & Ads is an Ads exchange app to help brands drive quality traffic to their store without breaking the bank. 

User Feedback on  Automizely Traffic & Ads: 4.8 stars from 727 reviews

Key Features: 

• Product promotion on store pages
• Ad exchange with other Shopify stores to drive quality traffic
• Complete control over what’s advertised in your store

Pricing

• Free to install

With a simple app installation, you can create visually appealing ads that will be showcased on partner stores, effortlessly diverting valuable traffic to your website, with little to no coding skill needed. Autoizely Traffic & Ads allows you to select the products you want to promote on partner stores, giving you control over the advertising campaign.

You can manage ad campaigns with ease and access performance analytics conveniently, all from a single dashboard.

You might want to see: Shopify Apps to Sell Digital Products

2. Generate leads using ads

Paid Ads are always a quick and effective way to gain more traffic but you need to have a detailed plan on your budget, target audience, and the quality of your ads.

Google Ads & Shopping AI: ST

Google Ads & Shopping AI by StoreYa lets e-commerce store owners get automated and optimized advertising across Google and Facebook platforms with the help of AI technology.

User Feedback on Google Ads & Shopping AI: ST: 4.3 stars from 201 reviews

Key Features: 

• Real-time AI bid optimizer
• Optimize product feed for Google Shopping
• Google ads & Facebook ads

Pricing

• Basic: $120/month
• Standard: $335/month
• Pro: $1000/month

This increase-traffic app supports multi-country targeting with various currencies and also includes additional features such as real-time product syncing and AI-driven optimization. Google Ads & Shopping AI: ST cross-platform ads dashboard reflects your visitors, orders, revenues, and ROAS per channel in an easy-to-understand format.

TikTok ads

If your target audience includes younger demographics, TikTok Ads is a wonderful choice to generate high-quality leads. There are several ad forms on Tiktok such as In-Feed, TopView, or Spark Ads. 

User Feedback on Tiktok: 4.8 stars from 20.018 reviews

Key Features: 

• Create TikTok ads in minutes
• TikTok pixel to manage your ads
•  Selling directly via TikTok Shop (US & UK only)

Pricing

• Free to install. When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.

In order to run Tiktok ads, there are several steps you need to do: set up an ad account; create a campaign; set your budget, schedule, targeting options, and ad placements then upload your video ad

3. Increase traffic to your online store with SEO

Implementing effective SEO strategies can significantly increase organic traffic to your Shopify store.

Sherpas: Smart SEO

SEO involves optimizing your website and content so that it ranks higher in search engine results pages (SERPs), making it easier for potential customers to find you. Sherpas can help you manage all the workloads.

User Feedback on Sherpas: 4.9 stars from 1322 reviews

Key Features: 

• Automatically detect and fix broken onsite, visited, or external links
• AI-generated product meta tags
• Add JSON-LD structured data

Pricing

• Free: Free
• Pro: $9.99/month
• Business: $19.99/month
• Premium: $29.99/month

With Sherpas Smart SEO, you can automate time-consuming SEO tasks to improve rankings, drive organic traffic, and boost sales. The AI-powered metatag generation and extensive broken link management are of great relevance for businesses of any size, particularly for ensuring a smooth user experience and bolstering search engine rankings. Moreover, with JSON-LD tags and alt tags optimization, the application enhances how search engines interpret and display stored data

4. Traffic exchange

Traffic exchange can be a quick and cost-effective way to boost your website’s traffic, by exchanging display advertisements, you get more traffic to your store from partner stores.

Eggflow Instant Traffic

With Eggflow Instant Traffic, you can see a boost in the traffic to your store right when advertisements are activated, almost at the same time as the traffic growth of your partner stores.

User Feedback on Eggflow: 4.4 stars from 1944 reviews

Key Features: 

• Target customers by physical location and by devices
• Display your products in other Shopify stores as product recommendations
• Adjust the partner ads in your store

Pricing

• Free: Free
• Premium: $29/month
• Extra: $64/month

Eggflow helps you target a specific audience, it allows you to limit your ads to specific countries and devices; which will reduce traffic from irrelevant visitors. Visitors to your store are the exact people you are targeting, improve your conversion rate and refine your audience for better remarketing campaigns.

You can edit the design of partner ads, how they are displayed in your store, and decide which product categories you don’t want to be displayed in your store – giving you full control over your ads. 

5. Email and SMS Marketing

There are 4 billion daily email users so Email and SMS marketing is one of the best ways to increase traffic to your e-commerce store.

Klavyio

With 146,000+ brands in 80+ countries, Klaviyo is no doubt the best app for email/sms marketing.

User Feedback on Klaviyo: 4.5 stars from 2439 reviews

Key Features: 

• Email and SMS marketing
• Real-time revenue data per automation, campaign, segment, and channel
• Omnichannel templates

Pricing

• Free: Free
• SMS: $15/month
• Email: $20/month

Klaviyo users report that there are 63x average ROI on Klaviyo email, Klaviyo’s real-time segmentation and personalization lift your brand above the noise of basic mass emails, so you can meaningfully connect customers.

Using AI, you can add product recommendations to emails based on browsing history, past purchases, customer likes, and more. Moreover, Klaviyo’s eye-catching designed templates give your emails a professional edge from the start. 

6. Generate high-quality leads with referral & affiliate marketing

Referral & affiliate marketing is the top-notch way to drive more original and quality traffic to your online store. 

BixGrow

No matter if you’re looking to collaborate with influencers and bloggers or want to turn your loyal customers into brand advocates, BixGrow is the answer. 

User Feedback on BixGrow: 5.0 stars from 1081 reviews

Key Features: 

• Create and manage referral programs automatically based on your customizations. 
• Recruit affiliates & influencers with MLM 
• Flexible commission plans

Pricing

• Starter: Free
• Scale: $9/month
• Pro: $15/month

BixGrow is trusted by thousands of Shopify merchants such as Separatec, CityPop, VLuce, or Ru1; more than 200k Affiliates worldwide and a 5/5 star rating – it’s not exaggerating to say BixGrow is truly the most effective referral & affiliate marketing app on the market.

BixGrow provides you with various options to track referral orders, allowing affiliates to work conveniently on Instagram, TikTok, YouTube, website, or other marketing channels. You also can encourage happy customers to refer products to their friends, family, and colleagues through simple sign-ups and rewards. You can activate both Affiliate and Referral programs at the same time, doubling your referral sales potential.

7. Web push notifications 

You can send real-time updates directly to your visitors’ browsers, keeping them engaged with discounts and news. 

PushOwl & Brevo: Email, Push

PushOwl brings real-time, personalized notifications straight to your customers’ devices. You can drive engagement and significantly boost revenue for your Shopify store.

User Feedback on PushOwl & Brevo: 5.0 stars from 2941 reviews

Key Features: 

• Email & Web Push automation
• Personalized notifications
• Subscriber segmentation

Pricing

• Free: Free
• Web Push: $19/month
• Email: $19/month

With 35k+ customers and 2.8K+ 5-star reviews, PushOwl & Brevo is one of the most popular increase traffic apps. You can automate a sequence of notifications to welcome visitors, nurture shoppers, promote sales, and even recommend products to keep converting visitors into customers. Or elegantly reduce abandoned carts with cart reminder sequences with highly personalised copy that can be strategically delivered to persuade them to check out – all in PushOwl app. 

Check out related articles

• Top 9 Best Dropshipping Apps For Shopify
• 10+ Best Shopify Affiliate Apps
• 10+ Shopify automation apps to automate store workflow
• 10+ Best Shopify Affiliate Apps
• 10+ Best Shopify Marketing Apps
• 10+ Best Shopify apps to increase sales
• 15+ Free Apps on Shopify

Wrap it up

Implementing effective marketing methods can greatly increase traffic to your store and convert visitors into customers. In 2024, the marketing industry will grow to be worth an estimated $600 billion – don’t miss out on the best tools to help you grow your business in this ever-changing and cut-throat online marketplace.