With Shopify marketplace apps, you can connect your website with one or more 2 marketplaces such as Amazon, eBay, Etsy, etc. simultaneously. To Shopify, this is a stand-out and essential solution for Shopify merchants who strive to access over 500 millions of user of each marketplace.
In this article, we’ll explore:
- The brief explanation of the “marketplace” and “Shopify marketplace”
- Top Shopify apps that integrate your business with top online marketplaces
- Steps to use Shopify Marketplace Kit to build a marketplace
What is the marketplace?
“Marketplace” is the term that refers to a virtual space connecting buyers and sellers. Those are multiple vendors who list, sell, and buy various products or services. Basically, marketplace is a big, virtual shopping mall with tons of stores under one roof.
Examples of online marketplaces include:
- Amazon
- eBay
- Facebook Marketplace
- Instagram Shopping
This article is written by BixGrow – the affiliate program solutions for Shopify
Is Shopify a marketplace?
Shopify is primarily an e-commerce platform for businesses to create online stores, not a marketplace. However, there are Shopify apps that allow merchants to join or even create online marketplaces. Those allow brands to list products, track packages, discover new markets, process purchases, and engage with customers.
The list of best Shopify Marketplace App
1. Shopify Marketplace Connect
Shopify Marketplace Connect is an app that allows you to seamlessly connect your Shopify store to major online marketplaces like Amazon, eBay, Walmart, and Etsy. This powerful integration enables you to manage your listings, inventory, and orders from a centralized Shopify admin dashboard.
App rate: 4.3 / 5.0 from 1,500+ reviews
Key Features:
- Sell on multiple marketplaces directly from your Shopify store
- Centralized control over inventory and order management
- Streamlines marketplace operations, saving you time
- Potential to increase sales by reaching a wider audience
By using Shopify Marketplace Connect, you can expand your online presence and tap into the vast customer base via top ecommerce marketplaces, all while maintaining centralized control over Shopify store’s operations. It is highly recommended for those who love convenience.
2. Google & YouTube
Google & YouTube is an app offered by Google. This app helps you connect your Shopify store to Google Merchant Center, and by this way your products can appear in Google Shopping results and Ads.
- App rate: 4.5/5 from 8000+ reviews
- Key features
- Showcase your products in Google Shopping search results and ads
- Target potential customers actively searching for similar products
- Increase store’s online visibility and drive high-quality website traffic
- Push conversion rate via Performance Max ad campaign using Google A.I
Showcasing the products in Google Shopping search results and ads has been invaluable. For example, it will give businesses a significant increase in website traffic and sales.
3. Facebook and Instagram
Facebook and Instagram is a marketplace app that allows you to effortlessly integrate your Shopify store with leading social commerce platforms from Meta, including Facebook, and Instagram. This powerful integration enables you to manage your product listings, inventory, and orders directly from your Shopify dashboard.
- App rate: 3.8/5 from over 4,500 reviews
- Key features
- Sell on Facebook, and Instagram through your Shopify store
- Enjoy real-time inventory and price syncing across all connected platforms
- Streamlined social media ad management and product feed creation
- Automatic order fulfillment for a seamless customer experience
Using this app, businesses can see a significant increase in sales and reach. Furthermore, the centralized management of products and orders can save so much time for business owners.
4. Instagram & Facebook MetaShop
Instagram & Facebook MetaShop allows businesses to set up a shop on these social media platforms, providing an engaging shopping experience for users. This one can be a perfect supplementary app for Facebook and Instagram built by Meta.
- App rate: 4.8/5 from 100+ reviews
- Key features
- Connect to and help you sell on Facebook, and Instagram through your Shopify store
- Also work seamlessly with Twitter and WhatsApp
- Enjoy real-time inventory and price syncing across all connected platforms
- Streamlined social media ad management and product feed creation
- Automatic order fulfillment for a seamless customer experience
The MetaShop app streamlines social media post scheduling (Instagram, Facebook, etc.) for image-based content. Its user-friendly interface and responsive development team (e.g., Daniel) enhance user experience. Planned video integration with Shopify support aligns with user needs, suggesting broader application utility.
5. CedCommerce eBay Integration
CedCommerce eBay Integration is a dedicated app for integrating with the eBay Marketplace, allowing merchants to seamlessly list and sell their products on this renowned online platform. As one of the largest and most established ecommerce marketplaces, eBay provides Shopify businesses with access to a vast customer base and diverse selling formats that work with a wide range of product types and sales strategies.
- App rate: 4,7/5 over 1,000+ reviews
- Key features
- Reach a massive audience of active eBay shoppers
- Utilize both auction-style and fixed-price listing options
- Potential for high sales volume and revenue growth
Shopify-eBay integration (application) shows growth potential. Initial setup time exists, but access to eBay’s large customer base reportedly led to a substantial sales increase. Diverse listing options allow for sales strategy optimization.
6. CedCommerce Walmart Connector
Another product from CedCommerce is to seamlessly integrate their online stores with the Walmart Marketplace. This solution helps with the listing of products on Walmart.com, synchronizes inventory across platforms, and automates order fulfillment processes, providing Shopify businesses with a straightforward path to tapping into Walmart’s expansive customer base.
- App rate: 4.6 / 5.0 from 800+ reviews
- Key features: (may vary depending on the app)
- List and manage your products directly on the Walmart Marketplace
- Synchronize inventory levels between your Shopify store and Walmart
- Automate order fulfillment workflows to streamline your operations
- Access Walmart’s vast customer audience to drive increased sales
The application offers the potential to streamline product listing, inventory management, and order fulfillment. Shopify-Walmart integration is reportedly led to a significant sales increase following the applicant’s entry into the Walmart Marketplace. The vast customer base of Walmart is identified as a key factor in this growth.
7. Koongo: Sell on Marketplaces
Koongo is a powerful multi-channel listing app that allows Shopify merchants to seamlessly connect their online store to a variety of leading marketplaces, including Walmart, Amazon, eBay, and more. By integrating Koongo, businesses can leverage the app’s robust features to streamline their product distribution, inventory management, and order fulfillment across these diverse sales channels.
- App rate: 4.6 / 5.0
- Key features
- Sell on multiple marketplaces directly from your Shopify store
- Create and optimize product feeds for each connected marketplace
- Centralize inventory management to maintain stock levels across all platforms
- Automate order fulfillment processes (capabilities may vary by marketplace)
The Koongo app helps with multi-marketplace listings of products, therefore simplifying e-commerce operations. While it takes a while to learn to use the app, the applicant reports a significant increase in sales, suggesting a positive return on investment and potential for improved efficiency through centralized inventory management.
Build a marketplace yourself with Shopify Marketplace Kit
In addition to the marketplace integration apps mentioned previously, Shopify offers a powerful solution called Marketplace Kit that allows you to create and build your own custom marketplace directly on the Shopify platform. By leveraging the Marketplace Kit, you can establish a tailored marketplace experience for both sellers and buyers.
For further details, please visit Shopify’s guide for building a marketplace!
Using the Marketplace Kit to make your own Shopify-powered marketplace lets you customise the experience to fit your business plan and target audience, which will help your online business grow and be more successful.
Related source
Check out the related top apps articles:
- Shopify Sales And Discount Apps
- Shopify Wholesale Apps
- Shopify Apps To Increase Traffic
- Shopify Fulfillment Apps
- Shopify automation apps
Conclusion:
Shopify offers a robust ecosystem of apps and tools that enable merchants to establish and grow their online marketplaces easily. From integrating third-party marketplace platforms to building a fully custom marketplace experience with Shopify Marketplace Kit, Shopify provides the flexibility and functionality required to launch and scale a successful multi-vendor retail business. By leveraging the right combination of Shopify apps and features, merchants can create an engaging, streamlined, and profitable marketplace tailored to their specific audience and business goals.
Dan Muller
I have been working in marketing for four years, passionate about creative writing and copy writing. Love to be alone at watersides, sip coffee, play games or read anything that is thought provoking.