10+ Best Shopify apps to increase sales [2024] 

Shopify, one of the current trending e-commerce platforms, provides online business owners with various apps designed to increase sales significantly. Thus, if you are looking for effective apps to boost your conversion rates, this article is about to help. 

In this post, we will go through the main points you should know:  

• Ways to increase sales for your Shopify store 
• Best Shopify applications to boost sales that you need

Let’s get it started!

Ways to increase sales for your Shopify store 

To increase sales for online stores, business owners need to implement effective strategies that enhance visitors’ shopping experience to convert them into loyal customers. Here are 5 suggestions for the best ways to achieve this: 

Optimize for mobile-first

The reliance on mobile devices for Internet surfing is growing quickly, accounting for nearly 75% of total e-commerce sales. Thus, it is thoughtful for business owners to optimize the mobile users’ version to ensure that your site is user-friendly for users to go shopping online on a small screen. 

Besides, a good site load speed can significantly improve the user experience, reducing bounce rates and increasing the likelihood of sales. 

Recover abandoned cart 

This is a common issue that customers add items to their cart but leave without purchasing. To solve this problem, you can send automated reminders to customers about their incomplete process. These customized reminders should be attached with discounts and special offers to encourage customers to return and complete their purchases. 

Significantly, we found that cart abandonment emails have a 45% open rate and nearly 20% of customers opening the email click through to complete the purchase. Thus, it is such an effective way to regain people’s attention and help increase Shopify sales.

Leverage social media advertising

Social media platforms like Twitter, Facebook, or Instagram are powerful tools that can help you reach your targeted audience based on their online behavior matrix. Thus, by creating ad content, you can attract new customers easily. With 52% of all online brand discovery happening in public social feeds, social media is essential to increasing Shopify store sales. 

Offer free shipping 

Free shipping is one of the main motivations for customers to shop.. Nearly 80% of consumers agree that free shipping would make them want to shop online than normal. It is disappointing when an unexpected shipping fee appears at checkout, leading to a high cart abandonment rate. Therefore, free shipping can enhance the customer experience and make your store more competitive. 

A tip for shop owners, instead of absorbing shipping fees, you can adjust the product price to cover these expenses. 

Take advantage of customer reviews

Do not miss the customer reviews to build trust and credibility for your Shopify store. Positive reviews can provide strong proof to show other customers that they had good experiences with your products. A great statistic that you might be concerned about is over 90% of online shoppers read and trust online reviews as recommendations to buy online products. 

Best Shopify apps to boost sales

It is not easy to find appropriate apps to increase sales because you will need to filter through thousands of apps on Shopify. To reduce your stress and time-consuming, check our suggestions of the 10 best merchandising apps below: 

1. BixGrow – get more referral sales

BixGrow is known as an affiliate marketing and referral app designed to help Shopify store owners grow their business through word-of-mouth marketing. This approach can not only increase sales with brand advocates but also affiliate high-quality leads. By encouraging customers to refer to their network, BixGrow can expand your reach and increase Shopify store sales amazingly. 

User feedback on BixGrow

• Overall Rating: 5 out of 5 stars 
• Total Reviews: 1000+ reviews 

BixGrow Pros

• Increased referrals from customers network, leading to larger customers and boosting conversion rate.
• Easy to set up for new users, and does not require a technical knowledge base.
• Customizable referral programs to match your audience’s preferences, and reach target-specific customers.
• Detailed analytics and reports are provided to track the performance of your referral programs, and then optimize sales strategies.
• Social media integration to expand the reach quality, and make it easier for customers to share referral links.

BixGrow Cons

• Requires active management to maintain program success.
• Can be overwhelming for businesses with smaller marketing teams.

In short, BixGrow stands out as a top best app to increase sales for Shopify stores. What makes BixGrow unique is its innovative method for generating referral sales. Instead of relying solely on your existing customer base, BixGrow enables merchants to tap into the power of affiliates method to reach new audiences and expand your brand’s impact. 

2. BOLD Upsell – increase the order value

BOLD Upsell is a tool to help Shopify store owners boost their average order value (AOV) by offering appropriate upsells and cross-sells during the checkout process. Specifically, this app allows Shopify owners to show the suggested products to customers based on their current selections, and encourage them to add more items to their cart. 

Technically, BOLD Upsell helps boost sales by allowing you to sell many products in one order.

User feedback on BOLD Upsell

• Overall Rating: 4.7 out of 5 stars 
• Total Reviews: 1000+ reviews 

BOLD Upsell Pros

• Provide effective upsell strategies by encouraging customers to buy additional products.
• Allow Shopify owners to tailor the upsell and cross-sell offers to reach their targeted customers based on their shopping behaviors.
• Support with multiple upsell types including buy one get one, offers, add-ons, etc.
• Work well with Shopify to ensure additional offers are presented.

BOLD Upsell Cons

• Complex setup for beginners because it requires technical skills.
• Expensive for small businesses with tight budgets.
• Limited functionality for upsell offers.

Overall, BOLD Upsell integrates with Shopify quite well, providing a smooth user experience for Shopify customers. However, this upsell app for Shopify might seem overpriced to merchants with low budgets ($24.99/month to grow 1K and $399.99/month for the unlimited plus option). Hence, if you decide to use it, ensure you can cover their package. 

3. Yotpo product reviews & UGC – real reviews for more brand trust

Yotpo helps Shopify owners build trust by displaying user-generated content (UGC), including reviews and photos of your products from customers. This method genuinely enhances your store’s credibility and significantly boosts sales by influencing purchasing decisions. 

User feedback on Yotpo Product Reviews & UGC

• Overall Rating: 4.8 out of 5 stars 
• Total Reviews: 6000+ reviews 

Yotpo Product Reviews & UGC Pros

• Build trust by providing authentic reviews, increasing the success of the purchase process. 
• Save time and effort by using automated email requests to gather reviews from customers.
• Allow store owners to custom and review prompts to customers, make sure that your request is appropriate to customer’s desires.

Yotpo Product Reviews & UGC Cons

• Costly for smaller stores with limited budgets.
• Sometimes it performs a slow responsiveness when dealing with technical problems.
• Limited free features for free plan offer.

There are more than 10 complaints about the support team not responding. And all of them are about technical issues. So, you might need to be patient…. Nevertheless, it saves time for Shopify owners by automated review requests, and the ability to moderate and respond to reviews ensures they address any concern promptly. Thus, Yotpo Product Reviews & UGC is still a must-have item for online retailers.

4. Klaviyo – boost sales via email marketing

Klaviyo provides store owners with an email and SMS marketing automation system. By using this app, you can create personalized and automated campaigns to recover abandoned carts and boost sales via email marketing. This platform provides Shopify owners with in-depth analytics to help them evaluate and adjust their campaigns more effectively. 

User feedback on Klaviyo: Email Marketing & SMS  

• Overall Rating: 4.4 out of 5 stars 
• Total Reviews: 2000+ reviews 

Klaviyo: Email Marketing & SMS Pros

• Offer automated reminders to customers for abandoned carts to help lost sales and boost sales.
• Allows online store owners to customize messages based on customers’ preferences to increase engagement and conversion rates.
• Allows for precise targeting of specific customer groups to improve the effectiveness of the marketing campaigns.
• Provide insights to optimize campaign performance.

Klaviyo: Email Marketing & SMS Cons 

• The delivery system is reported to have occasional issues that can negatively impact the success of your campaign.
• Technical knowledge is required, making it challenging for beginners and non-technical users to set up.

Apparently, Klaviyo is a great choice for small businesses at the beginning due to the reasonable price, only $15 – $20 per month for up to 1200+ SMS and 500 email contacts. However, it seemed to have unusual deliverability problems that led to the failure of a marketing campaign. Specifically, some businesses claim that their emails end up in spam folders or even not be sent. 

5. Avada Trust Badges & Upsell – encourage customers to buy

Avada Trust Badges and Upsell displays security badges on your Shopify store to increase customers’ trust and upsell offers for them. Having a trust badge can enhance your credibility when customers purchase products, and encourage them to add more items to their cart. 

User feedback on Avada Trust Badges & Upsell

• Overall Rating: 5.0 out of 5 stars 
• Total Reviews: 5000+ reviews 

Avada Trust Badges & Upsell Pros

• Reassure customers about the safety of their transactions via PayPal, Apple Pay, Visa Card and more
• Encourage customers to add more items to their cart.
• Offer a variety of trust badge designs to Shopify owners to choose the matching one for their brand.
• Turn browsers into buyers by showing recent sale popups. 

Avada Trust Badges & Upsell Cons

• Upsell functionality seems to have limited features that may lead to poor upsell strategies.
• Users have reported minor technical issues or bugs, interrupting their campaigns.

On the whole, Avada Trust Badges & Upsell is one of the must-have Shopify applications for retailers to increase their trust and boost sales for their stores. If you are a small business with a tight budget, you totally should consider its Free plan, or use other options with prices from $19.99/month to $199/month if your business grows bigger. 

6. Wheelify Spin Wheel Email Pop – keep customers engaged with gamification

Wheelify Spin Wheel Email Pop is designed as a gamified email capture tool to build email lists and SMS marketing lists for Shopify store owners. By encouraging customers to play a spin-the-wheel game to get discounts or special offers as prizes, Wheelify makes the email sign-up process funnier for customers and creates more opportunities to boost sales. 

User feedback on Wheelify Spin Wheel Email Pop

• Overall Rating: 4.8 out of 5 stars 
• Total Reviews: 1000+ reviews 

Wheelify Spin Wheel Email Pop Pros

• Grow the potential customers by collecting their email list through interesting engagement games.
• Increase purchasing by keeping customers interested and encouraging longer site visits.
• Offer the customizable designs feature of the spin wheel for retailers, allowing them to create the matching style with their brands.
• Connect with popular marketing platforms to set up and adjust campaigns seamlessly.

Wheelify Spin Wheel Email Pop Cons

• Impact on site speed, leading to the slow down page load times problems.
• Not suitable for every branch’s style. 

If your brand spirit is playful and frisky, Wheelify Spin Wheel Email Pop is what you are looking for to boost sales incredibly. In addition, this spin-to-win approach price is reasonable for everyone, including the Free plan, and only costs from $6.99 to $27.99 per month. However, this Shopify sales app can slow your site load and lead to bad user experience and conversion rates drastically. 

7. Recharge Subscriptions – get sales from repeated customers

Recharge Subscriptions allows Shopify store owners to offer subscription-based products to customers. Based on the insight of the customer’s current subscription, Recharge helps retailers build a steady stream of revenue and increase customer lifetime value. The app offers many features to manage subscriptions, including flexible billing options, customer portals, and comprehensive analytics.

User feedback on Recharge Subscriptions

• Overall Rating: 4.5 out of 5 stars 
• Total Reviews: 1700+ reviews 

Recharge Subscriptions Pros

• Increase sales by converting one-time buyers into long-term subscribers.
• Provide flexible options for Shopify owners to custom subscription plans to fit their products and customer behaviors.
• Furnish retailers detailed insights into subscription performance to optimize marketing performance. 
• Integrate with the Shopify platform to set up and manage customers’ subscriptions effectively. 

Recharge Subscriptions Pros

• Provide a complex setup for beginners unfamiliar with subscription models. 
• Costly with no free plan for users, not appropriate for small businesses.
• Slow response time.

Back then, Recharge Subscriptions was a favorite free app for many Shopify owners. However, its price has increased dizzily, $99/month for the Standard plan and $499/month for the Pro plan, which might be prohibitive for small businesses. 

8. Gorgias – handle customer’s questions instantly

Gorgias is a customer support helpdesk app that combines all support channels such as email, live chat, phone, and social media into one box. This streamlined approach helps you manage and respond to customers more efficiently to increase their satisfaction and boost sales ultimately. 

From the writer’s point of view, this app will help you turn potential conversion into sales.

User feedback on Gorgias 

• Overall Rating: 4.3 out of 5 stars 
• Total Reviews: 600+ reviews 

Gorgias Pros

• Consolidate all communication channels into one, helping the customer support team control and work more effectively.
• Handle routine queries quickly, and provide effective support to customers to boost sales on Shopify.
• Provide detailed analytics to help store owners improve and optimize their customer service strategy.
• Integrate with Shopify and other platforms to increase customer experience.

Gorgias Cons

• High costs for large teams or businesses with significant support needs.
• Slow customer service response time.

Although this is a helpdesk app, Gorgias is still reported to have a poor customer support issue. Additionally, the pricing plan is a little higher for bigger stores with the advanced plan is $900/month. However, Gorgias is still one of the best Shopify apps for ecommerce due to its amazing feature for your customer support team.

9. PushOwl & Brevo: Email, Push – remind the customer to purchase

To reach your customers effectively, you can consider using PushOwl & Brevo. This marketing tool focuses on pushing notifications and email marketing to engage customers and boost sales. Specifically, you can make timely updates, reminders, or offers on their devices based on their preferences to drive sale capabilities. 

User feedback on PushOwl & Brevo

• Overall Rating: 5.0 out of 5 stars 
• Total Reviews: 2900+ reviews 

PushOwl & Brevo Pros

• Reach customers through boost web push notifications and emails.
• Send timely notifications about offers, cart reminders, and new products to customers to take action.
• Provide automated campaigns to save time and effort for Shopify store owners.
• Provide an easy-to-use interface, and make it accessible for beginners. 

PushOwl & Brevo Cons

• Unable to integrate with certain apps or platforms.
• Limited customization options for notifications and emails.

Actually, PushOwl & Brevo: Webpush, Email is one of the best Shopify apps for dropshipping with many 5-star reviews on the Shopify app store. Thus, you can download and try their free Plan to make your decision or use Web Push and Email Push at the price of $19/month for each.

10. Sezzle Widget – allows customers to purchase now and pay later

Sezzle is a buy now, pay later (BNPL) solution that allows customers to split their purchases into smaller parts. Customers with budget concerns issue can afford high-priced items by using this payment method, which increases sales and average order values to your Shopify store. 

User feedback on Sezzle

• Overall Rating: 3.8 out of 5 stars 
• Total Reviews: 80+ reviews 

Sezzle Pros

• Allow customers to buy high-priced items by spreading the cost over time, leading to higher sales.
• Reduce cart abandonment by offering a compelling payment alternative.
• Encourage customers to add more items to their cart, increasing the average order value.
• Easily integrate with Shopify, ensuring a smooth and hassle-free checkout process.

Sezzle Cons

• Buy now, pay later services often come with higher transaction fees for merchants.
• Potential risk of non-payment from customers.

Sezzle provides an excellent solution for customers who can’t afford high-priced products. Additionally, by using interest-free payments, Shopify store owners can make it more attractive than traditional credit options, drive higher sales, and boost their businesses. However, be aware of the customer credit risk, which may affect cash flow. 

Explore more best apps lists

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• 10+ Essential Shopify Apps For Your Clothing Store [2024]
• 7 best Shopify apps to build a robust referral program
• 05 Best Loyalty & Rewards Apps for Shopify
• Top 07 Shopify Store Credit Apps [2024]
• 07 best SEO Apps to boost your Shopify store rankings [2024]

Wrap it up

Whether you are looking to increase your sales and enhance your customers’ trust, these best Shopify marketing apps offer the functionality and flexibility needed to achieve your business goals. By incorporating our suggested top 10 Shopify apps, you can create a more engaging, trustworthy, and efficient shopping experience that drives higher sales and fosters customer loyalty.