Love isn’t the only thing blossoming. With millions of people seeking connections online, the dating industry has become a multi-billion-dollar market, and dating affiliate programs offer a unique opportunity to cash in on that growth.
Dating affiliate programs let you promote well-known brands that help people find love and companionship – all while building your stream of passive income. And the best part? The variety is endless. From mainstream dating sites to niche services for specific interests, there’s a program out there to suit any audience if you’re ready to swipe right on some serious earning potential.
Let’s dive into the world of dating affiliate programs and explore how you can get started
1. eHarmony – Compatibility-based dating app affiliate program
eHarmony has long been a leader in the online dating space, known for its commitment to helping people find meaningful, long-term relationships. eHarmony’s dating affiliate program is a rewarding way to connect others with a platform that truly makes a difference in people’s lives.
- URL: eharmony Affiliate Program – Marketing Relationships
- Commission: up to $65 per sign-up
- Cookie Duration: 45 days
- Payout: Monthly
Founded in 2000 by clinical psychologist Dr. Neil Clark Warren, eHarmony was one of the first dating sites to use a scientific approach to matchmaking, relying on a comprehensive compatibility quiz to pair singles based on shared values, interests, and personality traits.
eHarmony’s unique matchmaking system sets it apart in the crowded dating market, focusing on quality matches rather than quantity. eHarmony has been responsible for nearly 4% of marriages in the U.S.
eHarmony is one of the most generous performance-based commission scales in the Matchmaking category. You can earn up to $65 per sign-up – a competitive rate for each new member who joins via your referral link.
With eHarmony’s trusted brand name and unique matching system, sign-ups are high-quality and lead to more commissions for you.
You should focus on reaching singles who are looking for committed, long-term relationships – eHarmony’s ideal user base. Some couple & marriage services affiliate programs might be good supplementaries if you are promoting dating sites.
2. Match.com – the first online dating site affiliate program
When it comes to online dating, Match.com is one of the true pioneers. Founded in 1995, Match.com was among the first dating sites to bring singles together on a digital platform, long before dating apps became the norm. With generous payouts and a well-established brand reputation, Match.com’s couple affiliate program is perfect for anyone looking to break into the dating niche.
- URL: Match.com dating apps affiliate program
- Commission: up to $70
- Cookie Duration: 30 days
- Payout: every 45 days
Match.com was one of the very first dating sites, launching a new era of online dating. With over 25 years in the industry, Match.com has connected countless singles around the globe, offering a platform that caters to people of all ages and backgrounds.
Known for its wide reach and diverse user base, Match.com has grown into a dating powerhouse with a presence in over 50 countries and translated into 12 languages.
When you partner with Match.com, you’re not only promoting one of the most recognizable names in online dating, but you’re also connecting people to meaningful relationships.
You can earn up to $70 per paid subscription, allowing for substantial earning potential with every conversion.
You also get access to high-quality banners, landing pages, and other resources to boost conversions.
3. Christian Cafe – Christian dating app affiliate program
Christian Cafe has carved out a unique space in the world of online dating by catering specifically to Christian singles seeking meaningful relationships grounded in shared faith. With a commitment to connecting people who value faith and spirituality in their relationships, Christian Cafe has become a go-to platform for singles looking for like-minded partners who share their Christian beliefs.
- URL: ChristianCafe.com – ChristianCafe.com Earn Great Commissions
- Commission: 40%
- Cookie Duration: 120 days
- Payout: 45 days
Unlike many larger dating sites, Christian Cafe fosters a close-knit community atmosphere. Members can connect through forums, prayer groups, and community features, making it more than just a dating site – it’s a supportive environment for those seeking fellowship as well as romance.
Christian Cafe has been connecting Christian singles for over 20 years, with thousands of marriages resulting from the site.
By promoting Christian Cafe, you’ll help singles find faith-filled relationships while earning generous commissions.
They pay affiliates 40% of every sale; their membership rates range from $34.97 to $149.97.
Christian Cafe offers a 120-day cookie window – a whole 4 months to convert your audience to members.
4. Cupid Media
Cupid Media is a leader in the international dating scene, operating a vast network of over 30 niche dating sites that cater to specific interests and backgrounds. Cupid Media’s extensive network of niche dating sites and its global appeal make it an ideal affiliate partner.
- URL: Affiliates – Cupid Media – Become a Cupid Media business partner today
- Commission: up to 75%
- Cookie Duration: 30 days
- Payout: 12th of each month
Founded in 2000 and headquartered in Australia, Cupid Media offers a unique range of sites tailored to people looking for everything from serious relationships to casual connections across cultural and regional boundaries.
Each site is uniquely designed for specific interests, such as LatinAmericanCupid, AsianDating, and MuslimCupid, making it easy for singles to find others who share their backgrounds, lifestyles, or beliefs.
With over 35 million users, Cupid Media has become one of the most recognizable names in international online dating.
When a user you refer to Cupid Media, upgrades from a standard membership to a paid Gold or Platinum membership on one of their sites you will be paid 75% of the initial sales price.
5. Jdate – Jewish dating site affiliate program
Jdate is a well-established dating platform that caters specifically to Jewish singles, helping them find love and companionship within the Jewish community. By joining the Jdate relationship affiliate program, you’ll have the chance to promote one of the most trusted names in your niche.
- URL: Advertise With Us – JDate
- Commission: up to $50
- Cookie Duration: 30 days
- Payout: 45 days
Founded in 1997, Jdate was one of the first niche dating sites designed to connect people based on shared cultural and religious values. The site offers unique features such as personalized matchmaking, detailed profiles, and community events, making it more than just a dating site – it’s a cultural hub where members can connect, engage, and celebrate their heritage.
You can earn up to $50 per paid subscription, making it a profitable choice for every successful referral.
As a niche dating site with a strong reputation in the Jewish community, Jdate offers affiliates the chance to promote a specialized platform with a dedicated user base.
6. EliteSingles – AI dating affiliate program
EliteSingles is a premium dating site that caters to educated, career-focused singles looking for meaningful, long-term relationships.
- URL: Elite Singles dating sites affiliate program
- Commission: up to 70$
- Cookie Duration: 45 days
- Payout: Monthly
This global platform attracts users who are looking for partners with shared interests and ambitions, making it especially popular among singles aged 30 and older. EliteSingles is available in over 20 countries, with local versions tailored to each region, making it a trusted choice for those seeking a serious, committed relationship.
Over 85% of EliteSingles members hold a bachelor’s degree or higher, making it a top choice for educated singles.
Earn up to $70 per sale for each new subscription you refer, making it one of the most rewarding programs in the dating niche
EliteSingles provides a unique value proposition for singles seeking more than just casual dating, making it an attractive option for affiliates. With high commissions, quality promotional tools, and a reputable brand, EliteSingles’ affiliate program is perfect for affiliates aiming to connect ambitious singles.
7. Christian Mingle – Faith-based dating app affiliate program
Christian Mingle is a popular online dating platform designed specifically for Christian singles seeking meaningful relationships rooted in shared faith and values. The Christian Mingle affiliate program is your chance to promote a well-known platform dedicated to helping Christian singles find love while enjoying generous commissions and a supportive community.
- URL: Christian Mingle relationship affiliate program
- Commission: $75
- Cookie Duration: 30 days
- Payout: every 60 days
Launched in 2001, it has become one of the leading dating sites for Christians, connecting individuals who prioritize their faith in the dating process. Christian Mingle caters to a wide range of Christian denominations, creating a space for everyone from Baptists to Catholics to find love.
With up to $75 per new subscription, the commission structure allows you to earn significant revenue with each referral.
Christian Mingle appeals to a specific audience, making it easy to create tailored content that resonates with Christian singles. Affiliates have access to banners, text links, and other marketing materials designed to drive conversions effectively.
8. Zoosk
Founded in 2007, Zoosk has grown to become one of the largest dating sites in the world, boasting millions of active users across various demographics. Zoosk’s unique algorithm learns from user behavior, improving match suggestions over time-based on preferences and interactions.
- URL: Zoosk US dating affiliate program
- Commission: $50 per subscription
- Cookie Duration: 30 days
- Payout: Monthly
With its mobile-friendly app and extensive features, Zoosk appeals to a diverse audience seeking everything from casual dating to serious relationships. It prides itself on being adaptable to the modern dating landscape, making it a go-to choice for singles who want to connect on their terms.
With users in over 80 countries, Zoosk has a truly international presence, offering singles the chance to connect across borders.
You can earn up to $50 per subscription.
Zoosk provides a valuable opportunity for affiliates to promote a platform that resonates with a wide range of singles.
9. Bumble
Bumble is a revolutionary dating app that empowers women to take the lead in their dating lives. By becoming a Bumble ambassador, you’ll be promoting a popular dating app that empowers users to make the first move. With an attractive commission structure and a focus on respectful connections, Bumble is an excellent opportunity for affiliates looking to connect with a diverse audience.
- URL: Bumble Ambassadors
- Commission: up to negotiate
- Cookie Duration: 15 days
- Payout: 45 days
Launched in 2014 by Whitney Wolfe Herd, one of the co-founders of Tinder, Bumble was created to challenge traditional dating norms and foster a more respectful online dating environment.
Beyond dating, Bumble also offers options for making friends (Bumble BFF) and networking for professional connections (Bumble Bizz), making it a versatile platform for users looking to enhance their social lives in various ways.
Bumble’s ambassadors are called Honeys – who help bring Bumble’s values into their communities across the country. In order to qualify for the Bumble Ambassador program, you must be able to commit for the full school year and be an undergraduate student, with the right to work in the U.S.A.
You should create content that emphasizes Bumble’s commitment to empowering women and promoting respectful interactions in dating and share testimonials from users who found love or friendship through Bumble, illustrating the app’s effectiveness in fostering meaningful connections.
FAQ on the dating affiliate programs
Does Tinder have an affiliate program?
No. Tinder does not have an active public affiliate program that pays cash.
Conclusion on dating affiliate programs
As we navigate the digital dating landscape, affiliate programs present a unique opportunity to tap into the booming online dating industry while helping singles find their perfect match. From established platforms like eHarmony and Bumble to niche services such as Christian Mingle and Jdate, there’s a diverse array of options for affiliates to promote.
So, whether you’re a seasoned marketer or just getting started, dive into the world of dating affiliate programs and unlock the potential to make a positive impact while boosting your income. Happy promoting, and may the love connections be ever in your favor.
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Dan Muller
I have been working in marketing for four years, passionate about creative writing and copy writing. Love to be alone at watersides, sip coffee, play games or read anything that is thought provoking.