Affiliate marketing is an incredible opportunity for moms seeking to balance their family life with a flexible, rewarding career. Why? Affiliate programs for moms provide a way to earn money from the comfort of your home.
With a variety of high-commission programs and flexible work-from-home opportunities, you’re sure to find something that fits your lifestyle and goals.
So, let’s dive in!
New mom affiliate program
This list is all about creating a friendly, comfortable environments for the pregnant, new moms & babies. Most products are also eco-friendly and suitable for whole family.
1. Honest
Honest was founded in 2011 by Jessica Alba with a mission to provide families with safe, eco-friendly products that deliver on both performance and transparency. Jump into the Honest affiliate program and start promoting a brand that’s redefining the way parents approach everyday essentials.
- URL: Honest Affiliate Program
- Commission: up to 30%
- Cookie Duration: 30 days
- Service/Product: Baby, maternity products
Honest uses ShopMy for their baby products affiliate program. ShopMy is a platform for you to showcase, organize and monetize your favorite products.
Their goal is to make it as easy as possible to pull together lists of products to share with your audience. They work with industry professionals, experts and trusted influencers to curate and feature their tried-and-true product recommendations.
Honest’s platform integrates directly with retailer and brand affiliate programs, so when you add products to your lists, they automatically convert them into your unique link.
Commissions for the products typically range from 10 – 30% depending on the retailer.
Once you share a list, you earn commissions from all the products in that list.
Honest’s diapers are made with 100% plant-based materials and are free from chlorine processing. Honest’s commitment to transparency and safety has earned them a loyal customer base so you can easily earn those sweet commissions.
2. Bed Bath and Beyond
Founded in 1971, Bed Bath & Beyond has been a household name for decades, offering a massive selection of home goods, from stylish bedding to kitchen appliances, storage solutions, and even baby essentials. Their affiliate program is perfect for any mom-creators.
- URL: Affiliate Program | BedBathandBeyond.com
- Commission: 3%
- Cookie Duration: 30 days
- Service/Product: household products
Bed Bath & Beyond is famous for its iconic blue coupons – those 20% off savings that no one ever forgets to bring when shopping! They’ve become a staple in homes everywhere.
Bed Bath & Beyond’s affiliate program offers a 3% commission rate, allowing you to earn a slice of the pie from every home upgrade. With a long history and strong reputation, Bed Bath & Beyond’s products practically sell themselves.
If you’re a content creator who loves sharing tips on home improvement, organization, or just making life a little easier, the Bed Bath & Beyond affiliate program is a no-brainer. You’ll be promoting a trusted brand that your audience likely already loves, and with their extensive product range, there’s always something new and useful to share
3. Mumzworld
Founded in 2011, Mumzworld is the leading online baby shop in the Middle East, providing everything from baby gear, toys, and diapers to clothing, books, and school supplies. Designed by moms, for moms, Mumzworld offers an unparalleled selection of trusted brands, making it a go-to destination for families who want the best for their children.
- URL: Mumzworld Affiliate Program
- Commission: up to 6%
- Cookie Duration: 30 days
- Service/Product: 250,000 products catering to all stages of motherhood
Mumzworld is more than just an online baby store; it’s a brand that understands the challenges and joys of motherhood. If your audience is filled with moms looking for reliable, high-quality products for their children, this is a program you’ll want to be part of.
Their affiliate program is exclusive to Middle Eastern moms. You will receive exclusive 70% discount codes of baby gear + 10% off with Mumzworld to encourage your audience to shop more.
Whether it’s baby essentials or school supplies, Mumzworld has something for every parenting need, and as a trusted name, it makes converting your audience into buyers a breeze.
4. The Spoiled Mama
Want to pamper your audience with luxurious maternity and postpartum skincare products? The Spoiled Mama self-care affiliate program is your golden ticket to promoting top-tier skincare solutions designed specifically for moms.
- URL: Become An Affiliate at the Spoiled Mama
- Commission: 10%
- Cookie Duration: 30 days
- Service/Product: organic & toxin-free pregnancy skincare
Founded by Tamara Johnson, The Spoiled Mama offers toxin-free, luxurious skincare products that focus on helping moms maintain glowing, healthy skin during pregnancy and beyond. From stretch mark prevention to post-baby recovery, their collection includes products like tummy butter, stretch mark oil, and scar treatment creams.
You can earn 10% off every sale, the average order value is $70 with orders exceeding $150+.
If you’re looking to partner with a brand that’s trusted by moms and backed by science, The Spoiled Mama is a perfect fit. The combination of high-quality, toxin-free products and a growing demand for organic skincare makes this program an easy sell.
Baby products affiliate programs
Baby products affiliate programs are the best choice for affiliate whose audience are new parents, especially who are new mom.
5. Ergo Baby
Ergo Baby has been a game-changer in the world of baby gear since 2002, offering a range of ergonomically designed carriers, babywearing products, and sleep solutions. Their affiliate program is undoubtedly one of the best affiliate programs for moms.
- URL: Ergo Baby High Ticket Affiliate Program for Moms
- Commission: 4% pay-per-sale
- Cookie Duration: 30 days
- Service/Product: Baby carriers, strollers, baby products, and mom products
Founded in 2003, Ergobaby has revolutionized the world of baby carrying with its ergonomic, supportive, and versatile carriers.
Their range includes everything from the classic Ergobaby Original Carrier to the innovative Omni 360, offering parents comfort and ease while keeping their little ones close. With a focus on both functionality and style, Ergobaby’s products make parenting on the go a breeze.
To make the most of the Ergobaby affiliate program, showcase the benefits of their carriers through product reviews, comparison guides, and personal experiences. Emphasize their ergonomic design, comfort, and ease of use.
Content that focuses on the practical aspects of using Ergobaby products for everyday parenting can resonate well with your audience.
To join the Ergobaby affiliate program, visit the Ergobaby Affiliate Program page, fill out the application, and upon approval, you’ll gain access to a range of promotional materials and tracking links to start sharing their amazing products. There is no registration fee.
6. Carters
With a legacy of over 150 years, Carter’s offers a vast selection of clothing, accessories, and sleepwear that parents trust for their little ones. Sign up for Carter’s affiliate program and start showcasing one of the most beloved names in baby and kids’ apparel.
- URL: Carters Program
- Commission: up to 15%
- Cookie Duration: 30 days
- Service/Product: Carter’s, OshKosh & Skip Hop baby, toddler, kid products
Founded in 1865, Carter’s is a household name when it comes to high-quality, adorable, and durable clothing for babies and young children. They are the largest branded marketer of baby and young children’s apparel in the U.S. and has sold over 1 billion pairs of baby socks alone.
Their program base commission is 2%, but once your application is approved, Carters will adjust your rate appropriately based on your site’s promotional method, up to 15%.
With a diverse product range and strong brand recognition, promoting Carter’s is not just easy, it’s a chance to offer your audience top-notch apparel they’ll love. Plus, the combination of a solid commission rate and seasonal deals provides a fantastic opportunity to boost your affiliate revenue.
7. Pampers Referral Program
Founded in 1961, Pampers is a global leader in baby care, renowned for its high-quality diapers and wipes that offer unparalleled comfort and protection. Their Refer-A-Friend program is an easy and quick way to earn.
- URL: Pampers’ Referral Program
- Commission: up to $10
- Cookie Duration: Lifetime
- Service/Product: diapers, wipes, pants, etc
Pampers was the first diaper brand to introduce the concept of the “wetness indicator,” a game-changing feature that helps parents know when it’s time for a diaper change.
You can log in to the Pampers Club app, and then copy and share your unique referral code to your friends. Invite up to 5 loved ones to join the club to earn a Friend Bonus in the app. You and your friends will both receive $2 once they’ve completed their first scan.
Only the first 5 friends to register are eligible for this in-app exclusive bonus.
8. Five Below
This one is suitable for moms looking for toddlers.
Looking to help fellow moms find fun and affordable treasures while growing your affiliate earnings? The Five Below affiliate program is perfect for stay-at-home moms who love promoting budget-friendly finds that bring smiles to the whole family.
- URL: Five Below – Acceleration Partners
- Commission: 2%
- Cookie Duration: 30 days
- Service/Product: thousands of products that are under $5
Founded in 2002, Five Below has quickly become a favorite for moms everywhere, offering a variety of trendy and useful products – all for $5 or less. From toys and school supplies to home decor and beauty essentials, Five Below is the go-to spot for moms looking to make the most of their money without sacrificing style or fun. It’s a win-win for anyone seeking great deals on everyday must-haves and splurge-worthy goodies.
Five Below’s affiliate program offers a 2% commission on sales, perfect for promoting products that are light on the wallet but high in value. A 30-day cookie window gives you plenty of time to convert traffic into sales, even if your busy mom followers take a little extra time to shop.
The Five Below affiliate marketing for mamas is a fantastic way for moms to share fun, affordable products with their communities. Whether your audience is shopping for kids, home, or self-care, Five Below’s variety caters to moms juggling multiple roles.
9. Pish Posh Baby
Pish Posh Baby is a leading retailer specializing in baby gear, from strollers and car seats to nursery essentials and toys. Since its founding, Pish Posh Baby has stood out for offering personalized customer service, expert advice, and high-quality products
- URL: Pish Posh Baby Affiliate Program
- Commission: 6%
- Cookie Duration: 30 days
- Service/Product: Baby gears
Looking to cater to moms who want only the best for their little ones? The Pish Posh Baby affiliate program connects you with top-tier baby gear that’s trusted by savvy parents.
Whether it’s finding the perfect travel system or nursery décor, this brand is a one-stop shop for modern moms who want both style and function.
With a 6% commission and a 30-day cookie duration, the Pish Posh Baby affiliate program is a solid opportunity to earn while promoting premium baby products that parents trust. The high-value items mean you can earn more per sale, and their excellent reputation makes it easier to drive conversions.
You can also receive free samples & products when joining their popular program.
Babysitter affiliate programs
Some moms are busy, that’s why we have a babysitter-niche here!
10. Care.com
Care.com, established in 2006, is the go-to resource for finding quality caregivers, from babysitters and nannies to senior care and housekeepers. Joining the Care.com affiliate program is a smart move for those looking to align with a trusted brand and capitalize on the growing demand for reliable care services.
- URL: Care.Com Program
- Commission: up to 10%
- Cookie Duration: 30 days
- Service/Product: caregiver platform
With its comprehensive database and user-friendly interface, Care.com makes it easy for families to connect with vetted professionals who meet their specific needs. Whether it’s for occasional childcare or full-time care, Care.com offers peace of mind with thorough background checks and detailed caregiver profiles.
You can promote a wide range of services, from childcare to senior care, catering to various family needs. This service cannot fully replace but reduce a big bargain of parenting.
Care.com’s broad range of care solutions and high commission rate make it an excellent choice for affiliates in the parenting and family niches. By promoting Care.com, you’re offering a valuable service that families rely on, while also positioning yourself to earn significant commissions.
Breastfeeding affiliate programs
This list helps new moms understanding how breastfeeding work and providing supplies to improve their situations.
11. AeroFlow
Ready to help moms discover life-changing healthcare and maternity products while earning commissions? The Aeroflow affiliate program is the perfect opportunity for you to promote essential maternity and breastfeeding items that make life a little easier for busy moms.
- URL: Become an Affiliate
- Commission: up to 7%
- Cookie Duration: 30 days
- Service/Product: breast pumps, maternity compression wear, and durable medical equipment, etc
Founded with a mission to provide affordable healthcare solutions, Aeroflow specializes in products like breast pumps, maternity compression wear, and durable medical equipment, all covered by insurance.
Aeroflow Breastpumps has helped more than 1.5 million moms get a breast pump through their insurance at little to no cost.
Aeroflow is a leader in the healthcare space, known for making the process of obtaining medical equipment easy and stress-free. Their focus on helping new and expecting mothers makes it an easy sell for mom-centric audiences.
Aeroflow is more than just a healthcare provider, it’s a brand that truly understands and supports the needs of moms. With products that are not only essential but often covered by insurance, Aeroflow makes life easier for both you and your audience
12. Milkology
Milkology, founded by Stacey Stewart, is a leading online provider of breastfeeding courses designed to empower new moms. Join Milkology’s popular breastfeeding affiliate team and earn some extra cash each month.
- URL: Affiliate Program — Milkology®
- Commission: 53%
- Cookie Duration: 30 days
- Service/Product: online breastfeeding class
From understanding the basics of breastfeeding to mastering pumping, Milkology offers comprehensive, affordable courses that give moms the confidence and knowledge they need. Their online format makes it easy for busy moms to learn at their own pace, from the comfort of their homes.
Milkology’s online breastfeeding course has over 100,000 students and has garnered rave reviews for its accessible and practical approach to breastfeeding education.
They give a generous 53% commission for each student you send their way. That comes out to about $14 per student.
Maternity clothing affiliate programs
Women experience big changes in shape during their pregnancy & thorough their maternity. A new wardrobe is the matter of time.
13. BellyBandit
Belly Bandit, founded by three sisters in 2008, offers innovative products designed to support women before, during, and after pregnancy. Their pregnancy affiliate program lets you promote essential postpartum products while earning a solid commission.
- URL: BellyBandit program
- Commission: 10%
- Cookie Duration: 30 days
- Service/Product: maternity wear (belly wraps, nursing bras, etc)
From their signature belly wraps and compression wear to maternity leggings and nursing bras, Belly Bandit is all about helping moms feel confident and comfortable. Their products are designed with both function and style in mind, making them popular among new moms who want to recover and regain their shape after childbirth.
Belly Bandit has built a strong reputation with both moms and medical professionals, adding credibility to the products you promote.
Earn up to 10% commission on sales with Belly Bandit, giving you a great opportunity to earn while promoting products that moms truly need.
Many moms come back immediately to training right after postpartum to, so yoga programs might be good fits if they are a part of your audience base.
14. Cake Maternity
Cake Maternity is a premium maternity and nursing lingerie brand, offering everything from nursing bras to maternity underwear and sleepwear. Their CakeCollective affiliate program allows you to earn a commission for every sale we receive that has been referred by you. The program is specifically designed for like-minded collaborators such as influencers, businesses, practitioners, consultants, and experts around the world who are passionate about breastfeeding, sustainability, and all things motherhood.
- URL: CakeCollective: Cake Maternity Affiliate Program
- Commission: 10% commission on all orders that you refer
- Cookie Duration: 30 days
- Service/Product: maternity and nursing lingerie
Founded in 2008, Cake Maternity has become a go-to for expecting and new moms who want to feel confident and comfortable throughout their pregnancy and breastfeeding journey. Known for their inclusive sizing and thoughtful designs, Cake Maternity ensures that every mom can find the perfect fit.
The Cake Maternity affiliate program offers an enticing 10% commission with a 30-day cookie duration.
They will also send you gifted products to review and share, whether that be on your blog, socials, in your clinic, or community group.
You can promote products designed for all body types, from petite to plus-size, ensuring moms of every shape feel beautiful and supported.
In conclusion
Promoting affiliate programs for moms is a fantastic way to tap into a loyal and engaged audience. By partnering with top brands like Ergobaby, Honest, Carter’s, and many more, you can offer your audience a curated selection of high-quality, mom-approved products that make everyday life easier and more enjoyable.
If you’re looking to build a meaningful and profitable niche, these affiliate programs for moms are the perfect place to start.
Dan Muller
I have been working in marketing for four years, passionate about creative writing and copy writing. Love to be alone at watersides, sip coffee, play games or read anything that is thought provoking.