05+ best Shopify social proof apps 2024

Shopify social proof apps are perfect tools for your stores that provide an opportunity to display the actual feedback of the customer, reviews, and user-generated content directly on your store. However, choosing the appropriate app is not an easy task. Let this article take your online Shopify store to a whole new level and give your online reputation a complete makeover.

What Shopify social proof apps can do? 

Social proof is a psychological phenomenon that affects people’s decisions based on other opinions around us. E-commerce plays an essential role in building trust and credibility for products and services. According to BrightLocal’s Consumer Review Survey, around 70% of consumers always or regularly read online reviews when browsing for local businesses, and 89% trust online reviews as much as personal recommendations.

Leveraging the power of Shopify social proof can significantly boost your conversion rates and increase sales. Let’s see how it helps your store:

• Build trust and credibility: It is obvious that when a customer sees positive reviews about your service or products from other customers, they will be more likely to trust and buy from your merchant. According to Nielsen, 92% of consumers trust recommendations from friends and family over any other type of advertising. How powerful word-of-mouth marketing is!  
• Reduce perceived risk: It is stated in the BrightLocal report that nearly 70% of consumers will establish their attitude about a product after reading around six online reviews. Hence, social proof is a perfect tool to reduce this behavior. 
• Enhance brand reputation: Currently, reviewing has become a popular trend attracting viewers, making social proof a crucial tool to improve your Shopify store reputation. Thus, partnering with influencers can significantly enhance your brand image.
• Boost potential customer reach: When people see endorsements from influencers, celebrities, or real brand users, they are more likely to explore your brand and offers. A study by TurnTo Networks reported that 90% of consumers said user-g nerated content (UGC) influences their purchase decisions more than other marketing methods.
• Provide valuable insights: Social proof also helps Shopify owners identify customer preferences, behaviors, and satisfaction after purchasing your products. These insights can improve businesses’ marketing strategies and services to focus more on the highest sale products, reach more customers, and increase sales efficiently. 

By integrating social proof into your Shopify store, merchants can build a better brand image and attract more customers in a short time. Understanding this desire, there are several Shopify social proof apps designated to assist merchants.

1. ProveSource – Boost Sales with Social Proof Notifications

ProveSource is a powerful app to elevate your Shopify store by providing real-time notifications of key customer actions like orders, registrations, and reviews. This tool is mainly focused on customers purchasing behavior when they see people buying the same products they are concerned about. 

Users feedback on ProveSource

• Overall Rating: 4.9 out of 5 stars 
• Total Reviews: 100+ reviews 

Key features of ProveSource

• Display real-time notifications of customer activities such as purchases, sign-ups, and reviews, leveraging the power of social proof to build trust and urgency.
• Allow users to customize the appearance and behavior of notifications to match the brand’s identity.
• Enable users to define precise conditions for avatars with different statuses to pop up.
• Integrate with Shopify, facilitating easy setup and management directly from the Shopify dashboard.

Overall, ProveSource is helpful for businesses to boost sales by showing the latest customer activity on your Shopify store. It offers both free and paid plans to suit different business sizes. The pricing plan is around $29 to $54 each month, with advanced features such as 20K+ visitors/month, removable branding, and unlimited notifications.

2. Social Proofy ‑ Sales Popup

Social Proofy is a dynamic Shopify app designed to enhance your store’s credibility and increase sales by displaying social proof pop up and customer activities in real-time. This feature creates a sense of urgency and trust among potential customers, making them decide quickly to buy their desired items. 

Users feedback on Social Proofy ‑ Sales Popup

• Overall Rating: 5 out of 5 stars 
• Total Reviews: 10+ reviews 

Key features of Social Proofy – Sales Popup 

• Display recent sales, customer reviews, and total conversions to build trust and encourage purchases.
• Use countdown timers, free shipping bars, and exit popups to reduce the bounce rate.
• Offer visiting pop-ups with the options of discounts, email submissions, banners, or announcements to attract visitors.
• Record visits, and clicks, resulting in sales, and form entries to determine the efficiency of social proof ads.

Generally, Social Proofy offers several pricing plans to accommodate different business needs. From $3 to $39/month, you are offered features such as live visitor counts and recent sales notifications. However,  it seems quite limited customization options to boost sales and engage customers, which may not meet the needs of all businesses.

3. Social Proof ‑ The Urgency App 

Social Proof – Urgency App is one of the Shopify apps that aims to boost sales by utilizing such critical factors as social proof and urgency. The real-time data in the social proof widget shows the number of people currently looking at a particular product and low-stock information that can be used to influence a purchase decision. 

Users feedback on Social Proof ‑ The Urgency App

• Overall Rating: 4.8 out of 5 stars 
• Total Reviews: 80+ reviews 

Key features of Social Proof – The Urgency App 

• Introduce real-time information on the audience watching the performance and low-stock notifications
• Provide users with fully personalized text and design, as well as the option of choosing the location.
• Implement changes on individual items, groups of products, or the whole store.
• No coding is needed, adapts to mobile devices.

Social Proof – The Urgency App offers two main pricing plans: That is, the Basic Plan costs $8. 95$/month and the Priority Support Plan can be availed for $17. 95/month with advanced customizations like account manager, and priority support. As you can see, it is their slight disadvantage regarding the price since for the Priority Support plan, they may offer it to clients at a higher price compared to other businesses that are not as large as A/B Group.

4. Nudgify Social Proof Sales Pop

Nudgify – Social Proof Sales Pop is a high-performing Shopify app for increasing sales through social proof’s use and urgency formation. This app employs the use of real-time notifications, to display the current visitors, recent sales, and customer reviews, this fosters trust and quick decision-making.

Users feedback on Nudgify Social Proof Sales Pop

• Overall Rating: 4.5 out of 5 stars 
• Total Reviews: 100+ reviews 

Key features of Nudgify Social Proof Sales Pop

• Display live visitor counts, recent sales, and customer reviews to build trust and urgency.
• Offer fully customizable notifications to match your store’s branding and design.
• Create a sense of urgency with low-stock alerts and limited-time offers.
• Synchronize with frequently used platforms, such as Google Reviews, MailChimp, TrustPilot, and others.

Nudgify provides clients with many packages to choose from depending on the company’s requirements. The Free Plan lets you have as many as 300 visitors per month and paid options start from $9/month up to $49/month to get 3,000 – 100,000 visitors. However, one disadvantage that is worth mentioning is the response time of the customer support team is a bit slower than usual.

5. Google Reviews by Reputon

Google Reviews by Reputon is the number one application on the Shopify store to generate social proof. Naturally embedding itself into your store, this app displays 100% genuine Google customer reviews which adds credibility that will help your sales.

Users feedback on Google Reviews by Reputon

• Overall Rating: 4.8 out of 5 stars 
• Total Reviews: 800+ reviews 

Key features of Google Reviews by Reputon

• Display real Google reviews on your Shopify store to build trust and credibility.
• Tailor review widgets to match your store’s design and optimize user experience.
• Easily manage and respond to customer reviews directly within Shopify.
• Gain valuable insights into review performance and customer sentiment to refine your marketing strategy.

Google Reviews by Reputon offers the Standard pricing plan $6.99/month providing essential features to showcase authentic customer feedback directly from Google. This plan is ideal for businesses looking to enhance their online reputation and build trust with potential customers through verified reviews. Besides, While it excels in displaying customer feedback, some users may encounter initial setup complexities, especially when integrating with certain Shopify themes.

6. InstaFeed+Story Instagram Feed

InstaFeed+Story Instagram Feed is a brilliant tool that seamlessly integrates with the Shopify store, allowing merchants to effortlessly showcase their Instagram feed and stories. It will make your brand more trustworthy and convivial, thus, sales will be boosted. In addition, this app also enables store owners to establish networking with their Instagram business accounts.

Users feedback on InstaFeed+Story Instagram Feed

• Overall Rating: 4.8 out of 5 stars 
• Total Reviews: 600+ reviews 

Key features of InstaFeed+Story Instagram Feed

• Display your latest Instagram posts directly on your Shopify store to keep content fresh and engaging.
• Showcase Instagram stories in a dynamic carousel format, encouraging interactive browsing.
• Tailor feed and story display settings to match your brand’s aesthetic and optimize user experience.
• Enable product tagging in Instagram posts to drive traffic and sales directly from your feed.

InstaFeed+Story Instagram Feed offers a Free Plan with up to 1000 page visits/month, and a Concept Plan at $4.95/month with no charges for the first 1000 page visits/month and access to all features (Feed, Stories, Highlights) without branding. Nevertheless, while this app provides robust features, some still find its results are vague or even not working.

Wrap it up!

To sum up, including social evidence applications in your Shopify scheme can be a game changer for your business. By utilizing authentic customer reviews and interactions, these apps inspire faith, raise conversion rates, and establish a loyal customer database. Accept that the social proof is what makes you different from others in the digital marketplace and sustains the growth of your Shopify store.