Estee Lauder Affiliate Program

What is Estée Lauder?

Estée Lauder was named after its founder, Estée Lauder.

The journey of Estée Lauder began not in the world of beauty but on the stage. Before she envisioned transforming the way women perceive beauty, Estée Lauder had the dreams of becoming an actress. However, her destiny was in the realm of cosmetics, an industry she would revolutionize after some decades. Since the inception of her first skincare collection in 1946, Estée Lauder has ascended to the pinnacle of the beauty world.

Estee Lauder Affiliate Program overview

The Estée Lauder Affiliate Program is one of the most popular beauty affiliate programs. It offers an exciting opportunity for influencers, bloggers, and beauty enthusiasts to earn commissions by promoting one of the world’s most iconic beauty brands. By joining the program, you can connect your audience with a wide range of high-quality skincare, makeup, and fragrance products that Estée Lauder is renowned for.

Though the brand does not public any requirements related to recruit affiliates; it is likely that they do not accept newbies. Having at least 1,000 followers on your social media accounts will increase your chances to join Estee Lauder make up PR list.

Note: Estee Lauder is hosted on Rakuten, which means you need to have an account on this platform to start promoting the brand. It takes less than 5 business days Rakuten team to accept your account.

Affiliate program structure

Overall, Estee Lauder offer a decent commission rate for their ambassadors. You can get a share of 10% per successful item referrals, a bit better than the average of the beauty niche (typically range from 5% – 8%).

Here are details information of the program:

• Affiliate portal: Work with Us – Affiliate page | Estée Lauder
• Commission rate: Flat 10% of the item price.
• Cookie duration: 7 days
• Payment method: PayPal
• Payment threshold: $50

7-days is a decent length for the cookie duration. However, the program will even be more lovable if they modify cookie window to 30 days.

Affiliate benefits

• 7-Day Returns: Enjoy peace of mind with a 7-day return policy (note: no commission on returns, taxes, or delivery).
• Free Delivery: All orders come with free delivery.
• Complimentary Samples: Receive two free samples with every order, and four with orders over £60.
• Exclusive Launches and Offers: Stay ahead with new and exclusive product launches and offers every month.
• Countries limit: No countries limit.

Affiliate assets

Their affiliate program is designed to help you succeed. Once approved, you gain access to a suite of tools and resources that will enable you to create effective links from your site to ours. The brand offers a variety of link types, allowing you to use your creativity and deep understanding of your audience to choose the most appealing formats.

Here are types of links:

• Banners: Visually appealing and high impact.
• Textual: Seamlessly integrate into your content.
• Individual Product: Highlight specific products.
• Search Box: Allow users to find exactly what they need.
• Store Front: Showcase a selection of our best products.

How to Join?

Joining Estee Lauder affiliate program is simple. Apply now by completing the form provided on their website. The affiliate managers will review your application and ensure your brand aligns with our vision and standards. If approved, a team member will contact you promptly to get you started.

• Step 1 – Visit the Estée Lauder Affiliate Program Website: Navigate to the official Estée Lauder Affiliate Program page to learn more about the program and its benefits.
• Step 2 – Register as an Affiliate: Click the “Join Now” button to begin the registration process. You will be redirected to Rakuten Advertising’s sign-up page.
• Step 3 -Sign up for Rakuten: You have to create an account on Rakuten to connect with the brand. It takes less than 5 business days for your account to get qualified. If you already have an account, you can skip this step.
• Step 4 – Complete the Application: Fill out the registration form with your personal and website details. Ensure that you provide accurate information to avoid delays in the approval process.
• Step 5 – Review and Submit: Carefully review the terms and conditions before submitting your application. After submission, Estée Lauder will review your application and notify you of the decision within 1-2 business days.
• Step 6 – Start Promoting: Upon approval, you will receive access to your affiliate dashboard, where you can generate links, access marketing materials, and start promoting Estée Lauder products.

Review on Estee Lauder Affiliate Program

The (maybe) biggest catch for newcomers to Estee Lauder Affiliate Program is payment method. At the time of writing, they offer only PayPal as the payment method, and it may be the big constraint to affiliate relying on domestic bank transfers.

To estimate how long it will take to earn $1,000 as an Estée Lauder affiliate, let’s break down the numbers:

1. Commission Rate: 10%
2. Average Order Value: $150-$175 (for simplicity, let’s use an average order value of $162.50).
3. Conversion Rate: 3.5%-4.0%

So, the amount of cash you can earn per sale as an affiliate:

• Commission per Sale: $162.50 × 10% = $16.25

To earn $1,000, you need:

• Total Sales Needed: $1,000 ÷ $16.25 = 61.54 (approximately 62 sales)

With a conversion rate of 3.5% to 4.0%, you’ll need to drive the traffic of 1500 to 1800.

The time required to drive this amount of traffic depends on your marketing strategy and audience reach. For example:

• If you drive 100 visitors per day, it will take approximately 16 to 18 days to accumulate the needed traffic.
• If you drive 50 visitors per day, it will take approximately 31 to 35 days.

By consistently optimizing your content and promotional strategies, you can achieve your $1,000 earnings goal more efficiently.

Ways to promote affiliate program

The easiest approach to promote a beauty product is videos. There are various video ideas by which you can mention your products:

• Product Reviews: You can produce comprehensive video reviews of Estée Lauder products. Detailed demonstrations, honest opinions, and comparisons with other brands will help viewers make informed decisions.
• Tutorials and How-Tos: Create tutorial videos showing how to achieve specific looks using Estée Lauder products. This approach not only provides value but also encourages viewers to try the products featured.
• Unboxing and Hauls: Film unboxing videos or beauty haul segments featuring the latest Estée Lauder collections. Sharing first impressions and initial thoughts can generate excitement and drive immediate interest.

You can start learning from influencers who have already partnered with Estee Lauder

For short videos platforms like TikTok or Instagram, you can make videos revolve to trending challenges, such as Before-and-After Transformations. There are many role models to follow if you make a search with this hashtag #esteepartner

Bonus: Get benefits from Estee Lauder refer-a-friend program

Refer-a-friend program offers a simple way to earn rewards with the Estee Lauder, serving as an alternative to their affiliate program.

Join Estée Lauder’s Refer-A-Friend program to earn rewards for you and the friends you refer! As an affiliate, it can be good way to keep your audience engaged!

You can go to their refer-a-friend page, enter your email in the referral box, you will receive your unique referral link. The friend will get a unique Estée Lauder code, and they’ll receive $15 off $75+ on their next order using the Estée Lauder coupon code. Their successful purchase will give you a discount on your next purchase on esteelauder.com, you also receive $15 off $75+.

Please note that only new customers (meaning they haven’t had an account on esteelauder.com) qualify to receive the referral offer. You can refer up to 25 friends per session, 500 total.