Best Affiliate Tracking Software 2025 (on different platform)

Affiliate marketing is the most popular ways to get online sales and get brand reach and an affiliate tracking tool is essential for ensuring success.

This article will explore the top affiliate tracking software available in 2025, including BixGrow, AffiliateWP, Refersion, and others. Each tool comes with its own features tailored to different business needs, whether you’re a small business owner, a growing eCommerce store, or a large enterprise. 

1. BixGrow

BixGrow is among the best affiliate tools for the Shopify store

It is a powerful affiliate tracking software specifically designed for Shopify store owners. Launched in 2020, BixGrow has quickly gained traction among eCommerce businesses due to its seamless integration with Shopify, making it an ideal choice for users looking to scale their affiliate programs with ease. 

This software provides comprehensive tracking capabilities, an intuitive interface, and advanced features, helping Shopify merchants optimize their affiliate marketing efforts efficiently.

Key features:

• Seamless Shopify integration: BixGrow integrates directly with Shopify, making setup quick and easy without requiring any complex configurations. 
• Dynamic coupon: BixGrow offers a dynamic coupon feature that generates unique, one-time-use coupons for each customer purchase made through an affiliate link, preventing unauthorized sharing. 
• Affiliate dashboard: Affiliates can access a personalized dashboard where they can track clicks, conversions, and commissions in real-time.
• Automated payouts: BixGrow supports automated payouts, saving you time and reducing the risk of errors in affiliate compensation.
• Customizable commission structures: The platform allows you to set up tiered commissions, performance bonuses, and other custom commission models to reward affiliates effectively.
• Referral program: Convert existing customers into brand advocates through a referral program, enhancing your marketing efforts.

Price: 

• Starter: Free
• Scale: $9/month
• Pro: $15/month

The software’s simple setup process and robust tracking capabilities provide store owners with all the tools they need to grow a successful affiliate program without the hassle of managing multiple systems. Whether you’re just starting or scaling up, BixGrow’s flexibility makes it an ideal choice for Shopify users.

2. AffiliateWP

AffiliateWP is an affiliate tracking system that integrates smoothly with WordPress, making it an ideal choice for website owners who use WordPress to manage their business. This software provides a robust set of tools to manage affiliate marketing programs, track affiliate performance, and boost conversions.

Key Features:

• Easy WordPress integration: AffiliateWP integrates effortlessly with WordPress, requiring minimal setup. It’s built to work natively with WordPress themes and plugins. 
• Real-time reporting: The software provides real-time reports and insights into affiliate performance, including clicks, conversions, and commissions, helping merchants make informed decisions. 
• Customizable referral links: Affiliates can generate unique referral links for their promotions, ensuring accurate tracking and personalized affiliate marketing efforts. 
• Payout management: Easily manage affiliate payouts using PayPal, bank transfer, or other methods. AffiliateWP simplifies the entire payout process, ensuring affiliates are paid accurately and on time. 
• Affiliate coupons: Merchants can create affiliate-specific coupon codes, enabling affiliates to offer discounts to their audience while tracking sales generated from these offers.
• Referral tracking: Tracks affiliate referrals and sales, automatically attributing commissions based on the referred customer’s purchase. 

Price:

• Personal: $149/year
• Plus: $174/year
• Professional: $224/year 

AffiliateWP is the go-to choice for WordPress users looking for an intuitive and effective way to run their affiliate programs. Its seamless integration with the WordPress ecosystem and easy-to-use dashboard makes it an excellent tool for businesses at any stage, from startups to more established brands.

3. Refersion

Refersion is an affiliate tracking platform founded in 2015, aimed at helping eCommerce businesses build, manage, and scale their affiliate programs. The company has quickly gained recognition for providing a user-friendly interface and robust features for tracking affiliate performance. It is good for eCommerce stores in general.

Key features:

• Seamless eCommerce integration: integrates effortlessly with platforms like Shopify, BigCommerce, and WooCommerce, allowing easy setup for online stores.
• Real-time tracking: provides real-time performance tracking, enabling merchants to monitor affiliate sales, clicks, and conversions instantly.
• Customizable commission structures: offer flexibility in setting up various commission models, such as percentage-based, flat rates, or hybrid systems.
• Affiliate management dashboard: affiliates have access to their own dashboards, where they can track their earnings, performance, and marketing materials.
• Payment processing: integrates with popular payment gateways to simplify and automate affiliate payouts.

Price:

• Free trial
• Starter: $67/month
• Business: $249/month
• Enterprise: $416/month
• Network: $416/month

Refersion’s powerful integrations with eCommerce platforms and flexible affiliate management features make it an excellent option for online retailers. Whether you’re a small business or an enterprise, Refersion helps streamline affiliate marketing with seamless tracking, customizable commissions, and easy payouts.

4. Post Affiliate Pro

Post Affiliate Pro is a robust affiliate link tracker that has been around since 2004, providing businesses of all sizes with tools to manage, track, and optimize their affiliate marketing efforts. Known for its comprehensive features and flexibility, it is used by thousands of businesses worldwide to create effective affiliate programs. It is indeed an comprehensive affiliate tracking tool with fraud protection

Key features:

• Comprehensive tracking: tracks clicks, impressions, conversions, and sales, offering detailed insights into affiliate performance.
• Fraud protection: includes advanced fraud detection tools to identify suspicious activity and prevent fraudulent transactions.
• Multiple payment options: supports various payment methods for affiliates, including PayPal, bank transfers, and more.
• Customizable commission models: offers flexible commission structures, such as pay-per-click (PPC), pay-per-lead (PPL), and pay-per-sale (PPS).
• Multi-language and multi-currency support: caters to businesses with international audiences by offering support for multiple languages and currencies.
• Integration with eCommerce platforms: integrates with popular platforms like WooCommerce, Shopify, and Magento, streamlining affiliate program management.
• Detailed reporting: provides in-depth, customizable reports to track affiliate performance and optimize campaigns.
• Affiliate management: includes a dashboard for affiliates to track their earnings, view marketing materials, and access support resources.

Price:

• Pro: $129/month
• Ultimate: $249/month
• Network: $599/month

Post Affiliate Pro is one of the most established affiliate tracking platforms, and it prides itself on its fraud protection features, which is a major selling point for merchants who want to ensure the integrity of their affiliate programs. The software’s longevity in the market has allowed it to continuously improve and offer highly customizable options to businesses of all sizes.

5. Tapfiliate

Tapfiliate is an affiliate tracking software that stands out for its user-friendly interface and its strong cloud-based solution. Established in 2013, Tapfiliate has quickly gained popularity among marketers for its ease of use and seamless integrations with a variety of platforms, especially eCommerce and SaaS businesses. 

Tapiliate is user-friendly, ideal for cloud-based affiliate tracking solutions

Key Features:

• User-friendly interface: features a simple, easy-to-navigate dashboard that makes it easy for both businesses and affiliates to manage their campaigns and track performance.
• Cloud-based solution: being a fully cloud-based platform, Tapfiliate allows businesses to manage their affiliate programs from anywhere, with no software installation required.
• Integration with eCommerce platforms: offers integrations with major eCommerce platforms like Shopify, WooCommerce, and BigCommerce, making it easy to set up and manage affiliate programs.
• Customizable affiliate dashboard: provides affiliates with a personalized dashboard where they can track their clicks, conversions, and commissions.
• Automated workflows: allows businesses to set up automated tasks like affiliate approvals, payouts, and notifications, streamlining the affiliate management process.
• Real-time tracking: provides businesses with up-to-date tracking of clicks, conversions, and affiliate performance in real time.
• Multi-language support: offers the ability to operate affiliate programs in multiple languages, making it suitable for international businesses.

Price:

• Essential: $74/month
• Pro: $124/month
• Enterprise: custom pricing

Tapfiliate is an excellent choice for businesses that want an easy-to-use, cloud-based affiliate tracking software. With its modern design and intuitive features, Tapfiliate is ideal for companies looking to manage affiliate programs efficiently without needing a steep learning curve.

6. Impact Radius

Founded in 2008, Impact Radius has built a reputation as one of the leading affiliate and partner marketing platforms, known for its scalability, versatility, and robust analytics. Impact Radius is trusted by some of the world’s largest brands, including Airbnb, eBay, and Adidas. 

Designed for companies that need to manage complex marketing partnerships, Impact Radius provides an all-in-one solution that supports affiliate tracking, influencer marketing, and performance-based partnerships across a variety of industries. It is an advanced affiliate tools for enterprise-level businesses

Key Features:

• Advanced tracking and reporting: offers detailed tracking of affiliates, influencers, and partners, providing real-time insights into performance metrics like clicks, conversions, and revenue.
• Multi-channel support: enables businesses to manage multiple types of partnerships, including affiliates, influencers, and strategic brand partners, all within a single platform.
• Fraud protection: provides advanced fraud detection tools to help businesses identify and mitigate fraudulent activity in their affiliate programs.
• Attribution modeling: Impact Radius offers sophisticated attribution models to track and assign value to different touchpoints in the customer journey, improving the accuracy of marketing ROI analysis.
• Seamless integrations: support integrations with leading eCommerce, CRM, and marketing platforms like Shopify, Salesforce, and Google Analytics.
• API access: provides API access for businesses that need to customize the platform further and integrate it with other systems.
• Global reach: designed for businesses with international operations, offering multi-currency support and localized tracking for affiliates in different regions.

Price: Custom pricing

Impact Radius is a powerful, enterprise-level affiliate tracking software ideal for large businesses and companies with complex marketing needs. Its advanced tools for tracking, reporting, and fraud protection, combined with its ability to manage multiple types of partnerships, make it a standout choice for organizations looking to optimize their affiliate programs and measure performance at scale.

7. GoAffPro

GoAffPro is a highly flexible affiliate tracking software designed for small businesses, startups, and entrepreneurs looking to build and manage their affiliate programs with ease.  Known for its cost-effective pricing and straightforward interface, GoAffPro is an excellent choice for small business owners looking to implement an affiliate marketing strategy without the complexity of larger, enterprise-focused platforms.

It is definitely an optimal affiliate tracking software for small business

Key Features:

• Easy setup: GoAffPro provides a user-friendly setup process, allowing small business owners to get their affiliate program up and running quickly without any technical expertise.
• Affiliate dashboard: gives affiliates a personalized dashboard to track their performance, view commissions, and access marketing materials in real time.
• Automated payouts: supports automated payouts, helping business owners save time and reduce the administrative burden of managing affiliate payments.
• Real-time reporting: provides detailed reports on clicks, conversions, commissions, and other key performance indicators, helping businesses track affiliate success and identify growth opportunities.
• Multiple integrations: integrates with popular eCommerce platforms like Shopify, WooCommerce, and BigCommerce, making it easy for businesses to sync affiliate data with their store’s operations.
• Free plan available: GoAffPro offers a free plan with essential features, allowing businesses to test the software and start their affiliate programs without an initial investment.

Price:

• Hobby: Free
• Premium: $29/month
• Business: $99/month

GoAffPro stands out for its affordability and flexibility, offering a free plan for businesses that want to start small and scale their affiliate programs as they grow. With its simple setup, customizable features, and robust reporting tools, GoAffPro allows businesses to manage their affiliate programs efficiently and scale them as needed.

Conclusion

Selecting the right affiliate tracking software is crucial for the success of your affiliate marketing program. The software you choose will influence how effectively you can manage affiliates, track performance, and optimize campaigns. Whether you’re a small business owner, an entrepreneur, or part of a larger enterprise, there is a solution that can meet your specific needs.

Each software brings something unique to the table, so consider your business’s size, budget, and specific needs when making your decision. No matter which option you choose, having the right affiliate tracking software will set you up for success in your affiliate marketing journey.