A Shopify checkout app can optimize store’s checkout flow, increasing your store’s revenue and decreasing the amount of orders lost.
This article will provide best app for checkout, divided into 02 types:
- 03 apps to customize checkout pages.
- 06 apps that add special features in checkout phase (e.g. loyalty points, upsell or analytics)
Plus, we also provide some insights and tips that helps with making better checkout process. Let’s dive in.
03 Shopify apps to customize checkout page
Deep dive into the list of top 3 essential customizable checkout apps to optimize the process to reduce cart abandonment.
1. Qikify Checkout Customizer
Qikify is an easy and secure Shopify checkout app with 2300 active users globally. Every tool you need to streamline your checkout process is packed into one simple app to improve your store’s conversion rate
User Feedback on Qikify: 4.9 stars from 29 reviews
Key Features:
- Easily customize the checkout page with drag-and-drop features
- Cross-sell product and upsell in checkout
- Pre-built checkout widgets
- Custom fields with conditional logic in the checkout form
- Keeping customers’ data safe with the app’s PCI compliance.
Pricing
- Free – All Shopify: Free
- Shopify Plus: $99/month
Qikify lets you create and add additional fields on the checkout page to increase AOV such as product offers (discounts with recommended products) or configure auto-free gifts in checkout or additional services (warranty, etc) packed with your products. The coremetric survey shows that an ideal checkout flow can be as short as 12-14 form elements (7-8 if only counting the form fields) – Qikify helps you create an ideal checkout flow.
You can level up your checkout customization with extra widgets and settings like a reward progressive bar, a custom banner with a countdown timer, or add trust badges to encourage customers to buy more.
2. SweetCheckout ‑ One Click Sell
According to Salecycle, the combined e-commerce sales of $738 billion in the US and EU, the potential for a 35.26% increase in conversion rate translates to $260 billion worth of lost orders which are recoverable solely through a better checkout flow & design. SweetCheckout by SweetEcom is an easy-to-use Shopify one-click checkout app that simplifies the checkout process and directs customers to payment.
User Feedback on SweetCheckout: 4.7 stars from 401 reviews
Key Features:
- Pre-built themes with eye-catching effects and widgets.
- Customizable layout
- Compatible with any Shopify store
- Easy installation & removals for a seamless experience
Pricing
- Unlimited: $4.49/month
SweetCheckout offers a fast-paced checkout process, allowing customers to bypass the cart and head straight to payment to boost the store’s conversion rate. You can customize checkout pages with pre-built themes, templates, and visual effects to match your Shopify store branding.
The app lets you create a Shopify fast checkout process to save your customer’s time and effort. Installation and removal of the app are super easy and time-saving without affecting your existing store theme.
3. Checkout Blocks – Increase checkout conversion
Checkout Blocks help increase your profit and improve customer satisfaction by customizing your Shopify checkout process in a few clicks without any coding experience needed.
User Feedback on Checkout Blocks: 4.6 stars from 48 reviews
Key Features:
- Check out upsells & recommendations, including AI recommendation, free gifts, frequently bought together, subscription upgrades, etc.
- Create and add custom fields to collect additional customer information.
- Dynamic content such as banners, highlights, delivery and payment icons,..etc
- Customizable checkout with multi-currency, multi-language & add-ons
Pricing
- Free: Free
- Generate revenue: $200/month
- Unlimited: $499/month
Checkout Blocks lets you customize every single detail on your checkout pages, from changing the displayed name of your delivery and payment options to arranging your delivery and payment methods based on your checkout rules.
You can design your branded checkout pages to your liking by customizing typography, border radius, color scheme, and icons. Checkout Blocks is built for Shopify and compatible with your favorite Shopify apps.
06 Shopify checkout apps for advanced checkout
Besides the top 3 custom checkout Shopify apps, more supporting apps can help you create a simple checkout process for your online store. These supporting apps are built for different e-commerce needs (marketing, customer feedback, insights, etc) but they have some useful features that can help you streamline checkout.
4. HidePay: Hide Payment Methods
Rating: 4.9 stars from 246 reviews
HidePay lets you adjust payment methods according to business needs. Install and configure HidePay to hide or display payment methods based on the preset criteria.
HidePay allows Shopify merchants to choose the best payment methods for their customers, depending on the location, products, and other important factors. This results in a smoother checkout experience for customers, reducing the risk of abandoned shopping carts and lost sales.
5. BixGrow – Turn customers into the brand’s referrals
Rating: 5.0 stars from 1095 reviews
BixGrow is a popular affiliate and referral marketing app. It helps you run various programs & work with affiliates, influencers, and ambassadors to drive sales.
This app has a “post-purchase popup” that appears right after customer checkout. This can transform satisfied customers into brand advocates.
When a customer completes a checkout, a popup appears, inviting them to join the brand’s affiliate program. This popup highlights the benefits of becoming an affiliate, such as earning rewards or discounts on future purchases.
Actions required might include entering customers’ email addresses and accepting the terms and conditions. The checkout popup can offer instant rewards, like bonus store credits or a discount to incentivize customers to sign up.
See more: Shopify apps for influencer marketing [2024]
6. Lucky Orange Heatmaps & Replay – Checkout analytics
Rating: 4.7 stars from 1228 reviews
Lucky Orange is a customer insight app with features like heatmaps, session recordings, form analytics, and surveys to improve your store’s conversion rate.
With Lucky Orange heatmaps and replay, you can see which segment in your checkout process is suitable and which is not. Dive deep into each page’s elements performance to see which step in your conversion process has the most drop-off and fix it.
7. Fairing: Post Purchase Surveys – Collect customer feedback
Rating: 5.0 stars from 187 reviews
Fairing helps you gain real-time insights into customer preferences and identify your best marketing channels with its post-purchase surveys.
With Fairing Post Purchase Survey, you can blend your question stream into your checkout experience, capturing insights at a key touchpoint. Discover the underlying factors of your customers’ behavior to drive growth and optimization and enhance your CRO (conversion rate optimization) strategy by identifying and eliminating any obstacles in your path to purchase.
8. Rebuy Personalization Engine – Checkout Upsell
Rating: 4.9 stars from 685 reviews
Check out Rebuy Personalization Engine
You can easily create personalized shopping experiences based on customers’ unique shopping patterns, browsing behavior, previous actions, purchase history, and other personal data with Rebuy Personalization Engine.
Over 10.000 brands use Rebuy to boost their AOV and drive conversion. The app generates shareable links that drive customers to pre-populated carts and checkouts with auto-applied discounts. You can add personalized product recommendations at checkout pages to encourage customers to buy more.
9. Yotpo: Loyalty & Rewards – Loyalty points redemption
Rating: 4.7 stars from 2513 reviews
Yotpo is a loyalty and reward app that helps you build customized rewards programs to engage existing customers and reach new ones.
Shopify recently innovated its checkout experience, giving brands a new drag-and-drop editor, seamless integration with Shop Pay, and the ability to further customize their checkouts with app extensions. With this new update, Yotpo added new features so loyalty members could redeem their points wherever they preferred: through Shop Pay or at checkout through fixed redemption options – thus making the checkout experience as seamless as possible to boost redemptions and conversion.
Abandonment rate during checkout?
The e-commerce checkout flow is the set of steps a customer takes when purchasing on an online website. In other words, it’s their experience from when they’re done adding products to their cart to when they receive confirmation of their purchase.
You can have all the best product pages in your store but if visitors are uncomfortable during checkout, converting them into paying customers can take a lot of effort.
The complicated checkout process is one of the top 3 reasons for cart abandonment
Online retailers who optimize their checkout benefit from fewer abandoned carts, considering 27% of shoppers stop their purchase because the checkout process is too long or hard to navigate. Checkout optimization can also increase average order value (AOV) with tactics like cross-selling and upselling, both of which happen throughout the checkout flow, encouraging customers to spend more, and resulting in more revenue.
How to turn on Shopify’s one-page checkout feature?
You can switch between a one-page checkout and a three-page checkout from your Shopify admin with Shopify’s built-in feature. This is Shopify’s official guide to changing your checkout layout, there are guides for desktop, iPhone, and Android versions so you can follow the steps easily.
You should review the differences between the one-page and three-page checkouts to find the most suitable layout for your e-commerce store.
Wrap it up
Optimizing the e-commerce checkout process is crucial for encouraging customers to complete their purchases. A personalized and fast checkout experience reduces issues and enhances customer satisfaction, significantly decreasing the likelihood of cart abandonment. You can use the new Shopify checkout apps to customize and design your check-out process to match your branding and customer needs.