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Guides, customer success stories and ideas to grow your Shopify store with affiliates and referrals.

Affiliate Links or Coupon Codes? How to Track Affiliate Sales on Shopify
Affiliate links or coupon codes? See where each one breaks, which works best for every channel, and who earns the commission when both land on the same Shopify order.
9 min read

How To Set Up A Referral Program on Shopify: A Complete Guide
9 min read

Set Up a Referral Program For Small Business: Step-by-Step Guide
10 min read

The Best Customer Incentive Program Examples To Drive Loyalty
9 min read

3 simple commission structures (for new brands)
5 min read

How To Recruit TikTok Affiliates: A Step-by-Step Guide
11 min read

8 Creative Customer Referral Program Ideas (2025)
13 min read

How to Conduct Affiliate Recruitment Research for Brand (2024)
14 min read

Guide to Affiliate Marketing Competition Analysis
17 min read

9 Strategies to Promote Affiliate Program (Advertiser Guide)
14 min read

11 Strategies to Recruit Affiliates
16 min read

How to keep your Affiliate Compliance? Merchants must know!
9 min read